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ama los angeles &
esage group
presents
Cross Channel Customer Engagement
On September 12, 2013, AMA Los Angeles and eSage Group presents the first in a series of panels on Cross Channel Customer Engagement. Enjoy an evening of learning and lively discussion from industry experts including:
Today as marketers, we are faced with the challenge of allocating marketing spend across more channels than ever before – social, web, TV, print, mobile, digital advertising, email, etc.
- How do we effectively evaluate the relevancy of a channel to our target customer?
- How do we measure what channels will give us the biggest bang for our buck?
- How can you influence the customer journey both on and off-line?
- How do you attribute sales?
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| Date: |
September 12, 2013 |
| Time: |
6:30pm-9:30pm |
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| Where: |
CAP Theatre 13752 Ventura Blvd Sherman Oaks, CA 91423 |
| Cost: |
$35 for Members
$45 for Non-Members
$50 at Door
Cost includes entrance to event, light appetizers, and beverages
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