by eSage Group | Feb 15, 2013 | Big Data, Marketing Analytics
On Wednesday, February 13th, the Puget Sound American Marketing Association had their monthly luncheon at the Harbor Club in downtown Seattle. There was about 75 people in attendence. eSage Group was proud to be the exclusive sponsor. We were thrilled to be...
by eSage Group | Feb 12, 2013 | Article Review, Marketing Analytics
“Wow, is this really true??…. A recent article by Doug Henschen in InformationWeek (see full text below) mentions a prediction from Gartner that indicates CMO’s will outspend CIO’s on technology by 2017. Even if this prediction is anywhere near true, it would be...
