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Driving TVOD Consumption in an SVOD World

Driving TVOD Consumption in an SVOD World

by eSage Group | Jul 13, 2020 | Media and Entertainment, Meetup

eSage Group is excited to present Evan Zarider, VP of Global Marketing Analytics, Consumer Insights and Strategy at NBCUniversal Media, LLC. Join us virtually on July 28th for the next installment of eSage Group’s Marketing Analytics Speaker Series as Evan shares...
Battling ASP.NET Core Identity – You WILL Follow the Navigation Properties

Battling ASP.NET Core Identity – You WILL Follow the Navigation Properties

by Jason Cannelos | Jun 17, 2020 | Engineering & Technology

If I had asked my customers what they wanted, they would have said a faster horse.  Henry Ford – Founder, Ford Motor Company  Introduction  I’ve been called stubborn, but I have never really thought of myself that way until last week. It began with a problem in...
Delivering Entertainment in a Fully Digital World – What is the New Normal?

Delivering Entertainment in a Fully Digital World – What is the New Normal?

by eSage Group | May 18, 2020 | Meetup

We miss our in-person meet ups for eSage Group’s Marketing Analytics Speaker Series but we are thrilled to host our first virtual event ever! eSage Group’s Los Angeles Marketing Analytics Group is excited to present panelists Mikel Davis, Director of...
Can Acts of Kindness Convert More Customers? Exploring Surprising Results

Can Acts of Kindness Convert More Customers? Exploring Surprising Results

by Paco Perez | May 18, 2020 | Advanced Analytics

Using Data Science to understand the value of Acts of Kindness on Customer Conversions Think about the last time you received a gift via a random Act of Kindness that really provided you something valuable when you needed it most. Do you remember how you felt? I bet...
8 Tips para administrar equipos virtuales: Conseguir el liderazgo remoto

8 Tips para administrar equipos virtuales: Conseguir el liderazgo remoto

by Jason Cannelos | Apr 16, 2020 | Data Driven Organization

Es 2020, el mundo está en medio de una pandemia y sospecho que muchas personas que leen esto nunca pensaron que estarían administrando sus equipos de forma remota. He gestionado de forma remota equipos de analistas, ingenieros, científicos de datos e ingenieros de...
8 Tips para administrar equipos virtuales: Conseguir el liderazgo remoto

8 Tips for Managing Virtual Teams: Taking Leadership Remote

by Jason Cannelos | Apr 15, 2020 | Data Driven Organization

It is 2020, we are in the middle of a pandemic, and I suspect that many people reading this never thought they’d be managing their teams remotely. I have been remotely managing teams of analysts, engineers, data scientists and project engineers in the US and Latin...
The Future of Data Analytics in Streaming Media

The Future of Data Analytics in Streaming Media

by eSage Group | Feb 19, 2020 | Advanced Analytics, Marketing Analytics, Media and Entertainment

As the situation with COVID-19 continues to evolve and in the interest of everyone’s health and safety we have decided to postpone this event. We hope to reschedule to May 5th but that date is subject to change. We will be monitoring the situation and will only resume...
Cookie-pocalypse! The Future of Customer Data w/ Neustar

Cookie-pocalypse! The Future of Customer Data w/ Neustar

by eSage Group | Jan 29, 2020 | Uncategorized

eSage Group’s L.A. Marketing Analytics Group is excited to present Mark Osborne, Marketing Services at Neustar. Join us on Thursday, 2/13 in West LA at the Neustar’s office to hear Mark present “Cookie-pocalypse! The Future of Customer Data.”...
Business Analytics Vs. Data Science? Convergence Required!

Business Analytics Vs. Data Science? Convergence Required!

by eSage Group | Jan 21, 2020 | Uncategorized

eSage Group’s Seattle Marketing Analytics Group is excited to host presenters Tim Ragland, VP of Analytics and Dr. Olly Downs, VP of Machine Learning & Data Science at Zulily. Join us on 2/18 in Belltown at Zulily’s HQ to hear Tim and Olly present...
Driving Marketing Analytics that Engage the C-Suite and Create Real Change at Tableau

Driving Marketing Analytics that Engage the C-Suite and Create Real Change at Tableau

by eSage Group | Dec 31, 2019 | Uncategorized

Happy New Year! eSage Group’s Seattle Marketing Analytics Group is excited to host presenter Harika Guddanti, Senior Director Marketing Analytics at Tableau. Join us in SODO on January 21st as Harika shares “Driving Marketing Analytics that Engage the C-Suite...
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