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Can Acts of Kindness Convert More Customers? Exploring Surprising Results

Can Acts of Kindness Convert More Customers? Exploring Surprising Results

by Paco Perez | May 18, 2020 | Advanced Analytics

Using Data Science to understand the value of Acts of Kindness on Customer Conversions Think about the last time you received a gift via a random Act of Kindness that really provided you something valuable when you needed it most. Do you remember how you felt? I bet...
8 Tips para administrar equipos virtuales: Conseguir el liderazgo remoto

8 Tips para administrar equipos virtuales: Conseguir el liderazgo remoto

by Jason Cannelos | Apr 16, 2020 | Data Driven Organization

Es 2020, el mundo está en medio de una pandemia y sospecho que muchas personas que leen esto nunca pensaron que estarían administrando sus equipos de forma remota. He gestionado de forma remota equipos de analistas, ingenieros, científicos de datos e ingenieros de...
8 Tips para administrar equipos virtuales: Conseguir el liderazgo remoto

8 Tips for Managing Virtual Teams: Taking Leadership Remote

by Jason Cannelos | Apr 15, 2020 | Data Driven Organization

It is 2020, we are in the middle of a pandemic, and I suspect that many people reading this never thought they’d be managing their teams remotely. I have been remotely managing teams of analysts, engineers, data scientists and project engineers in the US and Latin...
The Future of Data Analytics in Streaming Media

The Future of Data Analytics in Streaming Media

by eSage Group | Feb 19, 2020 | Advanced Analytics, Marketing Analytics, Media and Entertainment

As the situation with COVID-19 continues to evolve and in the interest of everyone’s health and safety we have decided to postpone this event. We hope to reschedule to May 5th but that date is subject to change. We will be monitoring the situation and will only resume...
Cookie-pocalypse! The Future of Customer Data w/ Neustar

Cookie-pocalypse! The Future of Customer Data w/ Neustar

by eSage Group | Jan 29, 2020 | Uncategorized

eSage Group’s L.A. Marketing Analytics Group is excited to present Mark Osborne, Marketing Services at Neustar. Join us on Thursday, 2/13 in West LA at the Neustar’s office to hear Mark present “Cookie-pocalypse! The Future of Customer Data.”...
Business Analytics Vs. Data Science? Convergence Required!

Business Analytics Vs. Data Science? Convergence Required!

by eSage Group | Jan 21, 2020 | Uncategorized

eSage Group’s Seattle Marketing Analytics Group is excited to host presenters Tim Ragland, VP of Analytics and Dr. Olly Downs, VP of Machine Learning & Data Science at Zulily. Join us on 2/18 in Belltown at Zulily’s HQ to hear Tim and Olly present...
Driving Marketing Analytics that Engage the C-Suite and Create Real Change at Tableau

Driving Marketing Analytics that Engage the C-Suite and Create Real Change at Tableau

by eSage Group | Dec 31, 2019 | Uncategorized

Happy New Year! eSage Group’s Seattle Marketing Analytics Group is excited to host presenter Harika Guddanti, Senior Director Marketing Analytics at Tableau. Join us in SODO on January 21st as Harika shares “Driving Marketing Analytics that Engage the C-Suite...
Analytics in Motion: Performance Marketing & Pricing Optimization

Analytics in Motion: Performance Marketing & Pricing Optimization

by eSage Group | Dec 30, 2019 | Uncategorized

Happy New Year! eSage Group’s L.A. Marketing Analytics Group is excited to present Sezin Aksoy, Senior Vice President, Global Data Strategy & Analytics at AXS. Join eSage Group and our venue partner, Neustar, in West LA for a special session on Wednesday January...
The Path to Marketing Analytics – Joybird/La-Z-Boy Furniture’s Journey

The Path to Marketing Analytics – Joybird/La-Z-Boy Furniture’s Journey

by eSage Group | Oct 16, 2019 | Uncategorized

You want reliable, advanced marketing analytics. You know what the end game looks like, but how come it’s so #$%^& hard to get there and how does your team do it?? Well come find out! eSage Group’s Los Angeles Marketing Analytics Group is excited to host...
Content Analytics and the Impacts Created Beyond Ads

Content Analytics and the Impacts Created Beyond Ads

by eSage Group | Sep 20, 2019 | Uncategorized

eSage Group’s Seattle Marketing Analyics Group is excited to host presenters Kevin Mullins, Director of Data & Analytics and Nate Victoria, Lead Analyst at Meredith Corporation. Reserve your spot now to hear Kevin and Nate present “Content Analytics...
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