by eSage Group | Jun 13, 2018 | Advanced Analytics, Big Data, Data Driven Organization, Data Visualization, Marketing Analytics
Does your sales and marketing organization want to leverage the valuable insights derived from Machine Learning technology, but you currently don’t have the available technical resources on board to get started? eSage Group can help you leverage your current...
by eSage Group | May 15, 2018 | Advanced Analytics, Data Driven Organization, Media and Entertainment
Join us June 5th to hear Claudio Ludovisi discuss The Value of Fan Engagement. Claudio has been in the entertainment industry for over 20 years. He has held executive roles at Disney ABC Television Group, NBCUniversal, Warner Brothers and IMAX. Claudio will discuss...
by eSage Group | Apr 30, 2018 | Advanced Analytics, Data Driven Organization, Meetup
Customer Lifetime Value (CLV) is a proven tool for optimizing customer-acquisition and -lifecycle growth. However, CLV is often deemed out of reach for many marketing teams because of the cost of outsourcing it and lack of internal expertise. Groupon took an iterative...
by eSage Group | Apr 10, 2018 | Advanced Analytics, Data Driven Organization, Marketing Analytics, Meetup
T-Mobile has a very successful consumer business and a slick consumer marketing team that drives “Un-Carrier” moves that are increasing net new customers by 1 million or more a quarter. T-Mobile for Business is a fledgling organization that is leveraging a great...
by eSage Group | Apr 10, 2018 | Data Driven Organization, Data Visualization, Marketing Analytics
Your organization is collecting and combining all kinds of data. The next step is to extract business value from it. To achieve that, you must be effective at communicating to stakeholders insights from your data through visuals and narrative. In his presentation,...
by eSage Group | Mar 28, 2018 | Advanced Analytics, Data Driven Organization, Media and Entertainment, Meetup
If you are in LA, join us on next Tuesday, April 3rd for networking, appetizers, drinks and an enlightening presentation with Amanda Kozlowski, SVP of Digital Marketing @ Lionsgate Entertainment. Amanda Kozlowski will share how non-direct to consumer brands, including...
